Hardtail Forever just arrived in our store and we already can’t get enough! Immediately catching our attention with their beautiful tie-dye patterns, we’ve since learned that this signature fabric dying is an intricate process that they keep as “family secret”, securing their product’s uniqueness. Hardtail Forever founder and owner Dick Cantrell, an ex-Air Force pilot, couldn’t fight the urge to get back into the apparel industry after some time away. A natural businessman, Cantrell created Hardtail Forever. A California based line that embodies that easy-going West Coast lifestyle, turning contemporary sportswear into casual, comfortable and chic urban-wear. High standards and quality are especially important to Cantrell, which is why their pieces are always made in the U.S.A. and palpable within the line.
Full of intricate tattoo-inspired designs, Hardtail Forever has put an edgy twist on sportswear and definitely has us channelling our inner yoga rockstar!
This black and white long sleeve tee is a great layering piece for fall. Wearable to yoga and your day beyond, we love the trendy dyed stripes. Electric Lines Long Sleeve Tee $68
A stunning mix of purple hues, this tank is also practical. Complete with a built in bra and racer-back style straps for lots of support. You’ll definitely get a ton of compliments wearing this Rainbow Horizon Tank $56
Not just any pair of yoga pants! This pair Hardtail Forever bottoms features a tie-dye waistband that folds over. With an adjustable waistline, these comfortable pants also fit an array of body shapes/sizes. Detailed Waistband Pants $66
It’s always great to have a really stand-out piece of activewear, and this tank top is definitely it! Made with the most amazingly soft fabric, we’re sure you’ll adore this top. Double Spiral Tank Top $52
Take a look before your next class, the Hardtail Forever Collection is currently available at the Kits Beach Semperviva Yoga Studio on West 4th.